Affordable by design
The mission is simple: affordable, ready-to-assemble storage products that raise living standards without stretching household budgets.
About Abdul Raheem
Building a storage & e-commerce ecosystem across two markets
Biography
Biography
Building a storage & e-commerce ecosystem across two markets
Abdul Raheem is a Sri Lankan entrepreneur and digital business specialist, publicly identified as the Founder & CEO of Racks.lk and Rackstore.ae. His work centers on retail, e-commerce, storage solutions, home organization and business optimization — with operations connected to Sri Lanka and the United Arab Emirates.
Through The Rack Store Pvt Ltd and the UAE-facing Rackstore brand, his public business footprint reflects a focus on accessible, modern storage products, digital commerce, customer service and cross-market expansion — spanning kitchen, bathroom, laundry, garden, living-room and warehouse-scale storage.
Recruitment activity under his name — from graphic designers to website interns — shows a founder who stays hands-on with merchandising, marketing and the online storefront, building creative and digital teams around the retail operation.
Philosophy
How he works
Trending, not tired
The vision is to enhance living standards through trending storage solutions — a catalog that keeps pace with how people actually live.
Two markets, one standard
From Colombo to Dubai, the same promise holds: practical products, honest pricing and service that scales across borders.
Journey
The journey so far
2008 – 2009
Royal Institute of Colombo
Studies at the Royal Institute of Colombo, as listed on his public LinkedIn profile (qualification and field of study not publicly visible).
2009
The wider business is established
Rackstore.ae states the wider business was established in 2009 — the retail foundation that later expanded internationally.
2021
The Rack Store Pvt Ltd — Sri Lanka
The Rack Store Pvt Ltd is founded in Colombo (per the company's LinkedIn page), distributing affordable ready-to-assemble storage racks through Racks.lk.
2022
UAE expansion begins
The Rackstore UAE journey begins — RAK Store for Furniture & Home Accessories, based in Dubai International City.
2026
331+ products, growing teams
The Racks.lk catalog reaches 331+ products across five categories, with active recruitment of creative, website and digital talent.
Locations & web
Based in Colombo, operating in two markets
📍 Colombo, Western Province, Sri Lanka
🇦🇪 Dubai International City, UAE
🌐 racks.lk — Sri Lanka
🌐 rackstore.ae — UAE
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